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Looking to do a seo strategy for your accountancy business? Here's what to consider.

Written by FYAMI TEAM | Dec 14, 2023 11:06:14 AM

Looking to do a seo strategy for your accountancy business? Here's some ideas. Go through this chekc list. 

Developing a comprehensive SEO strategy for your accountancy business involves multiple aspects. Here's a checklist to guide you through the process:

  1. Keyword Research:

    • Identify relevant keywords related to accounting, tax, and financial services.
    • Use tools like Google Keyword Planner to discover high-volume and low-competition keywords. FYAMI marketing can also support you with this
  2. On-Page SEO:

    • Optimize title tags, meta descriptions, and header tags with your target keywords.
    • Ensure each page has a unique and descriptive title.
    • Use SEO-friendly URLs.
    • Include your target keywords naturally within the content.
    • Optimize images with descriptive alt tags.
  3. Content Creation:

    • Develop high-quality, informative, and engaging content related to accounting topics.
    • Create blog posts, articles, and guides that address common questions and concerns in your industry.
    • Regularly update content to keep it relevant.
  4. Local SEO:

    • Set up and optimize your Google My Business (GMB) profile.
    • Ensure your business name, address, and phone number (NAP) are consistent across all online platforms.
    • Encourage clients to leave reviews on your GMB profile.
  5. Technical SEO:

    • Optimize website speed for a better user experience.
    • Ensure your site is mobile-friendly.
    • Create and submit an XML sitemap to search engines.
    • Fix broken links and ensure proper redirection.
  6. Link Building:

    • Develop a strategy for acquiring high-quality backlinks from reputable websites.
    • Guest post on industry-related blogs.
    • Seek partnerships and collaborations with other businesses.
  7. Social Media Integration:

    • Share your content on social media platforms.
    • Use social media to engage with your audience and share industry updates.
    • Include social media sharing buttons on your website.
  8. Analytics and Monitoring:

    • Set up Google Analytics to track website performance.
    • Monitor key metrics such as website traffic, conversion rates, and keyword rankings.
    • Use tools like Google Search Console to identify and fix issues.
  9. Local Citations:

    • Ensure your business information is consistent across online directories and local citation sites.
    • List your business on relevant industry directories.
  10. User Experience (UX):

    • Optimize the website navigation for a seamless user experience.
    • Ensure that your website is accessible and easy to use for all visitors.
  11. Schema Markup:

    • Implement schema markup to provide search engines with additional information about your content.
    • Use structured data to enhance the visibility of your business in search results.
  12. Regular Audits and Updates:

    • Conduct regular SEO audits to identify and fix any issues.
    • Stay updated on changes in search engine algorithms and adjust your strategy accordingly.

whats to consider. provide a check list.