In today’s day and age, remote working is a given, rather than a benefit. In fact, research reveals that around 50% of the workforce works remotely in some capacity, with up to 80-90% of professionals claiming they’d like to work from home at least part of the time. While it’s not always...
As many start-ups and smaller businesses increasingly turn to alternative content marketing strategies, the question needs to be asked: are blogs still important for businesses? The answer, in short, is yes. Not only does a blog allow your business to share your story and ideas, but blogging...
This content has been written by Faye Eldridge, director of FYAMI. You must not copy this information without permission. You can share for insight purposes with references to this post. This content forms part of doctorate (Doctor of business, Phd equivalent) studies by the director of...
The CTO and the CMO relationship: Two of the most important executive roles in today’s customer-focused environment are the CMO and the CTO. The relationship between the CMO and CIO is going to involve a lot of collaboration. CMOs and CTOS are already collaborating more and working closely...
